Spotify is one of the most influential players in the music industry today. As a result, having a solid fan base on the platform can benefit your indie artist's success. However, the world of Spotify remains a mystery, and many musicians are having difficulty figuring out how to obtain more plays and grow their fanbase.
Unfortunately, there isn't a magical formula that can guarantee overnight success on Spotify. However, you may employ a few strategies to ensure that your music reaches as many people as possible.
Here are some of our best tips for getting more Spotify plays.
Make Great Music
It is keeping a Notebook. Like any other media, the music you put out there plays the most crucial role in its success, whether it's radio, TV, physical sales, or live events.
Because the music industry is so crowded, you need something to capture the listener's attention as soon as it starts playing.
Make Your Music as Good (or Better) as Anyone Else's
In the studio with the band. After you've written a good song, the following step is to ensure it's recorded correctly. Because there is so much music on Spotify, having a professional-sounding recording can only help you receive more listens.
Label artists have large budgets, allowing them to record their songs in pricey studios. Independent artists don't have that type of money, but that doesn't mean commercial recordings of their songs are impossible.
Use Spotify to Listen to Music
Spotify Music on Your Phone. So, you've created a fantastic song and have a great recording. Now what? This may appear a no-brainer, but many musicians are unaware of how to make their music available on Spotify.
What's known as a digital distributor is the key to getting your music on any streaming service. They act as a go-between for musicians and platforms like Spotify, Apple Music, and Amazon Music.
Artists, Claim Your Profile on Spotify
You'll need to claim your profile through Spotify For Artists to get the most out of Spotify. Photos, bios, and future gigs can all be added to your Spotify artist page.
It also gives you access to various tools you wouldn't have otherwise. This includes the opportunity to contribute to playlists and access analytic tools that show you how many Spotify plays you've received, where they're coming from, and much more.
Use Social Media to Promote Your Business
Tablets and Social Media. When it comes to growing a fan base, Spotify and social media go hand in hand. When generating more plays, letting your social media fans know where they can discover your music on Spotify has a tremendous impact.
Spotify includes several tools that make it simple for artists and fans to share their music on social media. The "Share To Instagram Stories" function is possibly the best of these.
It Should Be On Your Website
In addition to social networking capabilities, Spotify has several options you can use to increase the number of times your website is visited.
The first feature worth mentioning is the ability to embed a song, album or playlist on your website. This allows Spotify subscribers to listen to your music directly from your website.
Consistently Release Content
On Your Phone With Spotify
In today's music market, content reigns supreme, and it's one of the keys to gaining more Spotify plays. People might quickly become bored and forget about an artist if there is no new music to keep them interested.
As a result, you should release a series of singles over several months rather than a complete album at once. This gives fans an incentive to check you out repeatedly, but it may also help you get on playlists and generate PR campaigns surrounding each release.
Pre-saving is a Great Way to Save Time
Pre-saving is Spotify's equivalent of pre-ordering songs, and while it may appear insignificant at first, it can help you obtain more streams.
The better a song does in Spotify's algorithms, the more people who play it or save it to their collection as soon as it's released. When a fan pre-saves a song, it is automatically added to their library as it is released, encouraging them to listen to it immediately.
Contact Playlist Curators Who Aren't Affiliated With a Company
I am using a Laptop. Spotify allows anyone to make playlists, meaning hundreds of independent curators are looking for new music daily.
Make Your Mixtapes
Spotify is a music streaming service. Even if you don't get a lot of streams right first, your playlists might progressively gain a following over time.
Making playlists is also a terrific method to engage with current fans and offer them something to show their friends. You can create playlists of music relevant to your style, songs that you enjoy, or tracks that motivate your next project. Make sure to incorporate your music to play it whenever someone listens to your playlist.
Make Use of Spotify Ad Studio
The Spotify Ad Studio is a relatively recent addition to the music market. But it has the potential to be an excellent tool for musicians looking to grow their fan base and gain more exposure.
Individuals and organizations can use it to generate audio adverts. That plays in between songs for people who have free memberships. This is a fantastic approach to reaching out to your target market in a location where they can quickly find your music.
Other Ways to Promote Your Music
Newspapers
When thinking of techniques to obtain more Spotify plays, don't limit yourself. To build your listener base, you can employ almost any promotional strategy. Ask people to follow you on Spotify when performing live and approach blogs and PR outlets. To promote your releases, get your music on the radio, and tell your friends in person.
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